Clicking into UK Markets

 

Cimagine, based in Israel, offers the first true markerless solution that lets consumers visualize products in realistic 3D, as they would appear in their homes, at a click of a button. Cimagine’s platform enables retailers and brands to augment their e-commerce websites, mobile apps and offline media quickly and without costly maintenance, boosting online conversion rates and in-store sales.

 

The challenge
Cimagine sought an expansion strategy to fit with retailers in UK, one of the world's most active online markets, ultimately enhancing its exposure in British and other markets. 

 

How we helped

During a 2013 visit to Israel by a UK retail delegation, the Hub introduced Cimagine to executives from Shop Direct, a leading British online retailer. This following year, Cimagine participated in TeXchange, a hub-organized delegation to London where the company was given unique access to high profile companies and investors.

 

The outcome

In April 2014, Shop Direct formed a commercial partnership Cimagine, and is integrating the technology into its platform.